Actor Ranveer Singh invests in Aman Gupta’s boAt-signed as brand ambassador
Actor Ranveer Singh invests in Aman Gupta’s boAt-signed as brand ambassador
As per a press release actor Ranveer Singh has invested an undisclosed amount in boAt, and has also been roped in as brand ambassador of the company.
With this he emerges as key stakeholder in the company co-founded by Aman Gupta, who has also announced an upcoming campaign featuring Ranveer for Boat’s sub-brand ‘Nirvana series’.
As per Aman Gupta, Ranveer’s infectious energy and passion for music resonate perfectly with boAt’s core values.
Adding that his investment and strategic involvement validate the company’s mission to revolutionize the audio experience in India.
Together, the company will push boundaries, redefine sound, and create a community that thrives on passion and innovation.
A press release further states that this electrifying collaboration sets the stage for Ranveer Singh’s pivotal role in boAt’s upcoming campaign for ‘Nirvana series’ boAt’s sub-brand offering premium & superior audio products which includes TWS, and headphones crafted for the ultimate listening experience.
The 360-degree ad campaign has been conceptualised and executed with the Bangalore-based creative agency Talented, the release said.
boAt, one of India’s leading electronics and audio products company, was founded by Sameer Mehta and Aman Gupta in November 2016. After its last round of funding, the company was valued at around ₹2200 crore.
News Edit K.V.Raman