Vidhu Vinod Chopra’s directorial 12th Fail becomes Silver Jubilee hit.
Vidhu Vinod Chopra’s directorial 12th Fail becomes Silver Jubilee hit.
In the 50s, 60s, and 70s, a jubilee of a film was often. But as of today, a film is measured by Rs 100, 500, 1000-crore club. In those days, a film running for 25 weeks in cinemas was called a silver jubilee hit.
Likewise, a movie that crossed 50 weeks in cinemas was called a golden jubilee hit, and a movie completing 75 weeks was called a diamond jubilee hit.
But, since 2000, the trend of jubilee has seen a steep decline.
Now recently, a film has brought back the term of jubilee to the forefront. A movie released in 2023 completed its 25th week in cinemas. This film wasn’t a blockbuster like Animal, Jawan, Gadar 2, or Pathaan, but the movie accomplished a benchmark that even the biggest hits failed to do so.
The movie that completed 25 weeks in cinemas is none other than the Vidhu Vinod Chopra’s directorial “12th Fail”
The movie featuring Vikrant Massey, Medha Shanker,
12th Fail, has accomplished another landmark by emerging a Silver Jubilee hit.
The movie is based on the life of IPS officer Manoj Kumar Sharma, and saw its release in cinemas on October 27, 2023. Made on a budget of Rs 20 crore, the film grossed 70 crores worldwide, and it’s still running in cinemas.
The team shared this accomplishment on their social media, with a new poster, and captioned, “First film in 23 years to achieve this landmark.
Thank you audiences for making our dream come true. YOU truly are responsible for making this happen.
As per the claims by the makers 12th Fail is the first film in 23 years that attained the status of silver jubilee. However, Dhoom 2 and The Dirty Picture were also silver jubilee hits.
On the work front, Vikrant Massey will next be seen in
The Sabarmati Report. The movie releases on May 3, 2024.
News Edit K.V.Raman
