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Shraddha Kapoor is face of Neutrogena skincare brand.

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Shraddha Kapoor is face of Neutrogena skincare brand.

Shraddha Kapoor is face of Neutrogena skincare brand.

Shraddha Kapoor is face of Neutrogena skincare brand.

Actress Shraddha Kapoor is face of Neutrogena a skincare brand.

The brand also launched its latest innovation— Hydro Boost Sunscreen, SPF 50, which offers weightless sun protection and delivers deep  hydration.

The brand has expanded its Hydro Boost range with a new Sunscreen SPF 50. The product offers protection against UVA, UVB, and long-UVA rays and claims to provide up to 12 hours of hydration. It is formulated with Hyaluronic Acid, Pro-Vitamin B5, and a Vitamin C & E complex.

The sunscreen is clinically tested and is designed to hydrate without leaving a white cast or greasy finish.
Commenting on the brand’s new proposition, ‘Beauty with a Science’,

According to Manoj Gadgil, business unit head, essential and skin health and beauty and VP marketing, Kenvue at Neutrogena, they aim to democratise skincare and empower consumers with the knowledge to make informed choices sans unnecessary trade-offs or compromises. By innovating and rethinking what is possible, Neutrogena has consistently created superior beauty experiences backed by science. The launch of Hydro Boost Sunscreen is another example of advanced formulations delivering powerful results and efficacy.

In this journey, they are elated to onboard Shraddha Kapoor as their new brand ambassador for Neutrogena. Shraddha represents everything they stand for—real beauty, authenticity, and trust.

He went on to further add that on joining Neutrogena’s ‘Beauty with No Compromise’ movement, Shraddha Kapoor shared, she is immensely overwhelmed to partner with Neutrogena, a brand that she has used. For her, beauty and skincare should be simple yet effective and backed by science. She feels excited to join Neutrogena in its mission to empower women to make informed choices with no compromises.

She further added that in a world dominated by infinite information, skincare trends, ingredients, and regimes, it’s easy to get confused. Her mantra is to keep it simple, follow science, and use derm-backed products, and that’s when beauty to a science comes to life.

 

News Edit KV Raman

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