Kriti Sanon unveils her beauty brand ‘Hyphen’ on her birthday,
Kriti Sanon unveils her beauty brand ‘Hyphen’ on her birthday,
After Katrina Kaif and Deepika Padukone, Kriti Sanon is the latest celebrity to unveil her beauty brand, Hyphen.
On Thursday, on her birthday the actor announced on social media of the launch of her production house, Blue Butterfly Films.
Taking to Instagram, Kriti dropped the first ad of her brand. In the caption, she wrote, “Happy Birthday to me! It’s finally here! Today, on 27th July 2023, my heart is filled with joy and gratitude as I welcome you all to our world of Hyphen!”
“Hyphen” is a hope of possibilities, opportunities and of adding more chapters to life! And this chapter of her life is super special! Turning her obsession of skincare into passion and then into a dream- a dream of getting a lot of amazing ingredients together to make power-packed products that actually work! She has hyphened the power of nature and potency of science to give multiple benefits from each product. People say “You can’t have it all!” But why not? Just HYPHEN it! Here’s to glowing and growing together! She can’t thank the entire team of Hyphen and her co-founders enough who’ve worked endlessly to get her baby out on her birthday. Best birthday gift ever!
She signed out as the co-founder and chief customer officer of the brand.
Everything about Hyphen
Hyphen is a budget-friendly beauty brand. As per its website, the products start at ₹449 and go up to ₹649. So far the brand has a total of four products. All of them are said to be clinically tested, Peta certified, vegan and come with zero plastic footprints.
A note from Kriti on their website mentioned, “Hyphen originated from a pure passion for skincare and a curious, driven mind that always wanted more in life! Each product blends a multitude of amazing ingredients from both nature and science to create a power-packed solution for every concern.
On the work front Kriti will be seen in the upcoming film
The Crew, with Kareena Kapoor and Tabu. The film is produced by Ekta Kapoor and Rhea Kapoor. Besides this, Kriti also has an untitled film with Shahid Kapoor and Ganapath with Amitabh Bachchan and Tiger Shroff. She is also reuniting with her Dilwale co-star Kajol in her maiden project, Do Patti,
which streams on Netflix.
News input KV Raman
