Zouk appoints Kriti Sanon as Brand Ambassador
Zouk appoints Kriti Sanon as Brand Ambassador
Zouk has appointed actress Kriti Sanon as its brand ambassador, aiming to enhance its presence in the stylish and functional bag segment.
Disha Singh, Founder, showcased Sanon’s authenticity and modern appeal, while Co-founder Pradeep Krishnakumar noted her alignment with the brand’s love for Indian craftsmanship. Sanon expressed admiration for Zouk’s blend of traditional and modern design elements.
In a press release Zouk stated that Kriti Sanon perfectly embodies Zouk’s vision of blending tradition with contemporary design.
With this collaboration, the brand aims to further its presence in the bag space, reaching more consumers who appreciate style with functionality.
News Edit KV Raman
