Narayan Jewellers partners with Femina Miss India 2024
Narayan Jewellers partners with Femina Miss India 2024
Narayan Jewellers, a global modernist traditional luxury designer brand, is celebrated for creating mythic value, blending cultural heritage with contemporary design.
With a near-century legacy in craftsmanship, the brand has earned global recognition, highlighting its creations at prestigious platforms such as the Oscars for eight years and the New York Fashion Week for eight consecutive seasons.
This year, Narayan Jewellers has partnered with Femina Miss India 2024 to craft three crowns for winners Nikita Porwal (Femina Miss India World 2024), Rekha Panday (Femina Miss India 2024 – 1st Runner-up), and Aayushi Dholakia (Femina Miss India 2024 – 2nd Runner-up).
These crowns reflect India’s cultural diversity, honouring the remarkable qualities and achievements of the women who wear them.
The crown’s design is a vision of the Managing Directors of Narayan Jewellers – Dr Ketan Chokshi and Mr Jatin Chokshi.
Each crown created by Narayan Jewellers for Femina Miss India 2024 is a work of art, combining intricate design with India’s rich artistic heritage. The crowns, made with diamonds, rubies, and emeralds, integrate traditional motifs such as Gujarat’s Bandhani and Kutchi embroidery and Assam’s Dugdugi patterns, highlighting the country’s diverse craftsmanship.
The collaboration between Narayan Jewellers and Femina Miss India honours the spirit of Indian craftsmanship and the strength of women. Each crown tells a unique story, symbolizing the journey, resilience, and inspiring leadership of the winners, making them powerful emblems of empowerment.
The Femina Miss India World 2024 crown is an ode to India’s unity in diversity. Crafted in 18kt gold and adorned with natural white diamonds, yellow diamonds, and mother-of-pearl, the crown took inspiration from the rich tapestry of India’s traditional art forms. Elements of Gujarat’s Bandhani and Kutchi embroidery, Punjab’s Phulkari, and Assam’s Dugdugi motifs were intricately woven into the design, paying homage to the vibrant cultures of each region.
News Edit KV Raman